- 1. Also, it is usually most effective to interview each stakeholder in isolation, rather than in a larger, cross-departmental group.
- 而且与每个利益关系人一对一的交流是最有效的,不要在大的跨部门团队中进行交流。
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- 2. Interview teams and timing
- 【访谈团队和时刻】
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- 3. You can infer goals both by observing actions (what interview subjects in each persona cluster are trying to accomplish and why) and by analyzing subject responses to goal-oriented interview questions (see Chapter 4).
- 你能够通过观察行动(在每个人物角色聚集中访谈主体企图完成的事情及其原因)和分析访谈主体对目标导向的问题的回答来推导目标(参见第4章)。
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- 4. Step 2: Map interview subjects to behavioral variables
- 第2步:将访问对象和行为变量对应起来
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- 5. After the persona hypothesis has been formulated and an interview plan has been derived from it, you are ready to interview—assuming you get access to interviewees!
- 在构造了人物角色假设,并且从中推导出访谈计划之后,你将开始访谈了——假定你能接触到访谈对象!
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- 6. Figure 5-4: Mapping interview subjects to behavioral variables. This example is from an online store.
- 图5-4 将受访者和行为变量对应起来,这个例子来自于一个在线商店,受访主体按照行为轴对应起来。
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- 7. Interview where the interaction happens
- 【在交互发生的地方进行访谈】
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- 8. The authors favor a team of two designers per interview, one to drive the interview and take light notes, and the other to take detailed notes (these roles can switch halfway through the interview).
- 作者喜欢每次访谈的团队由两个设计师组成,其中一个引导访谈并适当记笔记,而另一个人则详细地记笔记(在访谈期间角色可以切换)。
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- 9. After each interview, teams compare notes and discuss any particularly interesting trends observed or specific points brought up in the most recent interview.
- 在每次访谈之后,团队对笔记进行比较,并且讨论任何观察到的有趣倾向或者在最近访谈中出现的一些细节。
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- 10. While formulating the interview plan, designers should work closely with project stakeholders who have access to users.
- 在形成访谈计划期间,设计师应该与可以接触到用户的项目利益关系人一起工作。
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