1. Also, it is usually most effective to interview each stakeholder in isolation, rather than in a larger, cross-departmental group.
而且与每个利益关系人一对一的交流是最有效的,不要在大的跨部门团队中进行交流。

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2. Interview teams and timing
【访谈团队和时刻】

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3. You can infer goals both by observing actions (what interview subjects in each persona cluster are trying to accomplish and why) and by analyzing subject responses to goal-oriented interview questions (see Chapter 4).
你能够通过观察行动(在每个人物角色聚集中访谈主体企图完成的事情及其原因)和分析访谈主体对目标导向的问题的回答来推导目标(参见第4章)。

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4. Step 2: Map interview subjects to behavioral variables
第2步:将访问对象和行为变量对应起来

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5. After the persona hypothesis has been formulated and an interview plan has been derived from it, you are ready to interview—assuming you get access to interviewees!
在构造了人物角色假设,并且从中推导出访谈计划之后,你将开始访谈了——假定你能接触到访谈对象!

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6. Figure 5-4: Mapping interview subjects to behavioral variables. This example is from an online store.
图5-4 将受访者和行为变量对应起来,这个例子来自于一个在线商店,受访主体按照行为轴对应起来。

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7. Interview where the interaction happens
【在交互发生的地方进行访谈】

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8. The authors favor a team of two designers per interview, one to drive the interview and take light notes, and the other to take detailed notes (these roles can switch halfway through the interview).
作者喜欢每次访谈的团队由两个设计师组成,其中一个引导访谈并适当记笔记,而另一个人则详细地记笔记(在访谈期间角色可以切换)。

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9. After each interview, teams compare notes and discuss any particularly interesting trends observed or specific points brought up in the most recent interview.
在每次访谈之后,团队对笔记进行比较,并且讨论任何观察到的有趣倾向或者在最近访谈中出现的一些细节。

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10. While formulating the interview plan, designers should work closely with project stakeholders who have access to users.
在形成访谈计划期间,设计师应该与可以接触到用户的项目利益关系人一起工作。

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